Sunday 6 March 2011

Changes in Design

So yeah, not too long back I created a logo for a company called "Yakstand" - the tag line being "Regurgitate What You Read."

I spent a lot of time perfecting the logo, sending multiple revisions and creating something which I felt really suited the business idea. The logo got great response, and was (to my surprise) featured in the LogoPond gallery (http://logopond.com/gallery/detail/118878) which I was ecstatic about - and the company owner was really happy about the advertising potential of this. Anyway, I signed over all the copyrights and stuff, took payment and the job was done.

Here's the logo and my 'pitch':

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"Logo design for a blog concept where people can go to discuss the content of newspapers and magazines. The animal horn is universally recognised as a way of alerting others, sending messages and generally just making noise. Here, a noisy Yak's horn is represented by a rolled up newspaper/magazine. And hey, who hasn't rolled up a paper and screamed down it before? YAAAAK!"

When I visited the website, to my shock he had changed the logo entirely. Not only this, but it seemed he'd possibly got another designer involved to do so. I was quite gutted (maybe even offended) to see something I'd spent so long on defaced like that, and in my opinion the new logo doesn't have the same feel to it - especially with the addition of the word "the" when it isn't even in the domain name.

The new logo:

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I guess since the rights to the logo are now his, there's nothing I can do... and I've already received full payment, so should I even be complaining?

What are your opinions on clients changing work such as this? Has anyone else had a similar experience?

11 comments:

  1. Can't relate, but you did get paid, so that's a plus. Maybe write something into your contract next time to prevent them from editing your logos.

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  2. I love how you've given thought behind the actual logo, its great. also the business idea doesn't seem too bad

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  3. I guess the "the" makes it sound like it has a much larger presence but I like the original more

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  4. clever design. nicely done.

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  5. Ah it sucks but it's something you have to deal with I think. I like your logo btw. I am always jealous of those with actual art skills.

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  6. Been there. I created a website for a financial planner, and he loved it. He paid me for the design, the logo, etc.

    6 months after parting ways, I visit his site. He's changed everything, and his current webmaster has a bunch of watermarked images from istockphoto on there. He's messed everything up, and risking a big lawsuit if caught. But my name is off of it, so I shouldn't care....

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  7. looks pretty good you should make other logos^^

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  8. That really stinks. Sorry to hear that.

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